SALES AND MARKETING

We develop marketing and sales automation systems for manufacturing, logistics and financial organizations.

BUSINESS CHALLENGES

CASE

ELECTRONICS STORE INCREASED CUSTOMER LOYALTY

Store consultants know the preferences of visitors and serve customers individually.
You can identify shoppers right in shopping center using CCTV cameras.

Consultants receive push notifications about the new customer and see the service status. The application shows the history of the visitor’s interaction with the store: the number of visits, purchase history, customer personal data, customer preferences, behavior characteristics.

The app displays the Key Performance Indicators of the store departments and the statistics of Loyalty Program participants.

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SOLUTIONS & PRODUCTS

  • Video Analytics Facial recognition

CASE

THE AIRLINE INCREASED CUSTOMER LOYALTY

The Customer Feedback Sentiment Analytics System tracks and analyzes customer reviews on forums, social networks, incidents from call centers. It defines the tone of reviews, shows their geographical distribution and details the review to the subject of discussion. Customer can compare the company’s image with competitors’ one with the help of the System.

SOLUTIONS & PRODUCTS

  • Customer feedback sentiment analytics

CASE

MOST OF MANUAL OPERATIONS WERE REPLACED WITH AUTOMATIC PROCESSING — ~100K/MONTH PER COUNTRY.

The company reduces the workload per person, enabling the employees to switch to more sophisticated operations.

Productivity of customer relationship management divisions grew through automation of the data entry and validation process.
The application runs twice a month and processes up to 50K of records per day (application performance). Currently, the tool functions in Europe, Middle East and Asia. Soon, it will be expanded to Asia Pacific and America.

SOLUTIONS & PRODUCTS

  • Data Entry and Enhancement Tool

CASE

NATIONAL TELECOMMUNICATION OPERATOR “BELTELECOM” ENHANCED CUSTOMER LOYALTY

The company has automated surveys, reduced the number of human errors during interviews and data processing.

The program reveals hidden linkage, conducts predictive analytics. Customer can make visual and informative reports.

SOLUTIONS & PRODUCTS

  • Automated customer survey system (ACSS)

Services

We develop marketing and sales automation solutions based on IBM, SAP and IoT technologies.

CRM systems development based on Salesforce, SAP Hybris Cloud

We create CRM systems on-premise and using the Cloud Technologies. We migrate data and integrate the system with enterprise applications.

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BI-systems and Corporate Data Warehouses development

We develop analytic solutions using your corporate indicators in the specified sections. We train models to find patterns and help employees make the right decisions.

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Compliance with the GDPR

We check databases for personal information using IBM Guardium, Imperva SecureSphere Database Activity Monitoring or DataGuise.
We analyze business processes that use personal information and adapt it to the GDPR.

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300 INSURANCE AGENTS PROCESS ORDERS IN CRM SYSTEM CONCURRENTLY

The CRM system has reduced manual order processing. The Application is integrated with the telecommunication system of the company and automatically monitors the status of the call, redirects the call to the proper specialist, shows client’s/partner’s data profile, sends news and promotional materials.

HOW WE DO IT

1First contact

We analyze needs of your business, specify your expectations and solution requirements, define processes that should be automated.

2Technical Specification

We define main project challenges, goals and ways of handling them. Discuss all technical requirements, estimate time, schedule and costs.

3Offer

We agree final project cost and cooperation terms. Sign the documents.

4Development and training

We prototype automation solutions and offer services of our DevOps engineers.

The development process is transparent. You receive progress reports on a regular basis. After project implementation, we educate your team to work with the new system.

5Maintenance and support

We agree terms and cost of system maintenance and support.

CONTACT IBA GROUP

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IBA KSA
  • address P.O. Box 65232 Riyadh 11556 Saudi Arabia